ИНФОТЕЙНМЕНТ НЭВТРҮҮЛГИЙН ОНЦЛОГ ТОГЛООМЖУУЛАЛТЫН АРГААР ИЛРЭХ НЬ

Authors

  • Т.Өнөрсайхан

DOI:

https://doi.org/10.22353/journalism.2024.01.05

Keywords:

gamification, infotainment, creation, creative infotainment, downward-, facing infotainment

Abstract

This paper presents the discursive,
normative construction of gamification within
infotainment. The idea of infotainment is to
present information and knowledge in an
interesting, attractive and understandable
format for a wide audience. Instead of simply
listing dry facts, infotainment seeks to use
various forms of entertainment, such as
games, shows, animation, comedy, etc., to
make the information more attractive and
memorable.

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Published

2025-02-26

Issue

Section

Сэтгүүл зүйн онол, практик