ӨДӨР ТУТМЫН СОНИНЫ ЯРИЛЦЛАГАД ХИЙСЭН ЗАРИМ АЖИГЛАЛТ, ДҮГНЭЛТ

Abstract

The demand of informational interview is
getting higher and wider in coverage of
Mongolian daily newspapers, magazines and
digital media outlets. The news and interview
has become major journalism genres in
Mongolian journalism. However, newspaper
managers and directors allow publishing
interviews
on every pages of their
newspaper, which is valuable space, without
any hesitation and esteem the importance of
interview in modern media marketing.
Although, it can be wrong saying that
publishing interview on a newspaper is easier
than advocating particular viewpoints or
influencing audience opinions, the most
spaces of newspaper is filled with interview.
The interview is one of the most common
genres of journalism which is used for daily
newspapers and other media outlets in
Mongolia. The main factor of qualified
interview is well-trained, ski lful professional
journalists.