BALDANGOMBO, U.; BATSUKH, D.; YADAMSUREN, O. COMPARISON OF CONSUMER LIFESTYLE SEGMENTATION MODELS: APPLICATIONS OF AIO, VALS, LOV, AND LOHAS MODELS. Journal of Business and Innovation (Бизнес & Инноваци), [S. l.], v. 11, n. 2, p. 5–13, 2025. DOI: 10.22353/jbai.2025110201. Disponível em: https://journal.num.edu.mn/BusinessAndInnovation/article/view/10354. Acesso em: 5 dec. 2025.